Hey. I'm Bryan.
I find problems and design solutions.
I'm a UX Product Designer with 20+ years of experience creating digital experiences that people actually want to use.
Whether for startups or corporate teams, I focus on creating seamless, intuitive experiences. If users can't complete key tasks, the design has failed — no matter how polished it looks.
About Me
I've spent over two decades digitally solving real problems for real people.
With 20+ years of experience, I solve complex user problems by partnering with cross-functional teams to align business goals with real user needs. I turn legacy systems and fintech products into accessible, effective experiences.
A product that doesn't solve a problem is the real problem.
As a UX/Product Designer, I blend visual and interaction design with strategy (and just enough caffeine) to fix real gaps in the experience. Life's too short for bad UX.
I've worked across healthcare, logistics, finance, tech, and ministry — combining research, strategy, and collaboration to build simple, meaningful products.
I leverage AI tools to augment my design process — from rapid prototyping and content generation to user research synthesis and accessibility testing. Technology should amplify human creativity, not replace it.
My Expertise
My "Ideal, Until It's Not" Design Process
Adapt as needed based on project needs, timeline, and team dynamics.
Discovery & Research
Deep dive into user needs, business goals, and technical constraints through interviews, surveys, and competitive analysis.
Ideation & Strategy
Collaborative discussions to explore solutions, define user journeys, and establish design principles.
Design & Prototype
Creating wireframes, high-fidelity designs, and interactive prototypes that bring ideas to life.
Test & Iterate
User testing, stakeholder feedback, and continuous refinement based on real-world usage.
UX Case Studies
A few examples showing the problem-solving process and impact.
Smartgistics TMS Application
Designed a Transportation Management System that integrated carrier compliance data from multiple third-party applications for comprehensive logistics visibility.
Accruit Application Redesign
Redesigned dashboard and intake submission form to encourage self-service and reduce support demands through improved usability and accessibility.
Smartgistics – Mobile App
Designed a mobile app to support brokers in managing logistics tasks remotely, improving responsiveness and operational effectiveness.
Florida Blue – Training Connect
Designed a platform to streamline workforce training management for healthcare organizations, reducing administrative burden and improving compliance.
Happy Bulletin – Online Church Bulletin
Founded and designed a digital church bulletin platform that replaced static PDFs with responsive, browser-based bulletins accessible on any device.
Florida Blue – Inventory Listing
Led the redesign of a complex legacy claims inventory system, creating a centralized platform that improved efficiency and ensured strict compliance.
What Others Say
Kind words from colleagues, clients, and collaborators over the years.
"Bryan continually amazes me with his fresh designs. His attention to detail ensures the users' experience will be great. Bryan takes tremendous pride in his work."
"I have managed Bryan for 2 years now, and I couldn't be happier to do it. Bryan is a very talented UX Designer. He is passionate about fixing problems and creating unity in design across all our products."
"Bryan is easily one of the best contractors that I have ever worked with. His performance makes projects timely and successful, even when dealing with obstacles."
Additional Design Work
Some non-UX visual design work.
Logo for Bleedingtree and the accompanying business card.
FBC Jacksonville proposed website redesign.
Mediastry (Ministry media company) logo proposals.
Mediastry (Ministry media company) logo proposals.
Landing page for Brainleaf.
AI in My UX Workflow
I leverage AI tools to enhance research efficiency and accelerate design iteration, while keeping human insight at the center of every decision.
Claude.ai
User Feedback Questions
Crafting targeted survey questions and interview scripts to uncover genuine user insights
Figma Make
Wireframe Generation
Rapid prototyping and wireframe creation to accelerate the design iteration process
ChatGPT & Claude.ai
Market Research
Deep-diving into industry trends, competitor analysis, and user behavior patterns
Lovable
App Design & Site Creation
Building responsive web applications and portfolio sites through AI-powered development
The key? AI amplifies human creativity and speeds up research—but it never replaces the critical thinking and empathy needed to solve real user problems.
Giving Back
Some of my best work happens outside the office. I volunteer design help for nonprofits, churches, and community organizations that need professional design but lack budget. These projects keep me grounded and remind me why designing for everyone matters.
They also give me opportunities to mentor other designers through hands-on coaching, discussions, and design reviews that develop both skills and strategic thinking.
Ready to solve complex user problems and create meaningful digital experiences? Let's chat about your next project.
Based in Jacksonville, FL • Available for remote and on-site projects
© 2025 Bryan Chalker. Life's too short for bad UX.
Oh, yeah... Lovable-y did this with a bit of prompting.